DENTAL CARE PRACTICE • CASE STUDY
132% More Qualified
Prospects in 12 Months
How Spin Modern helped a Dental Care Practice increase visibility, strengthen relationships
with referring dentists, and generate more patient consultations from organic search and local SEO.
+132%
QUALIFIED PATIENT LEADS
Top 3
ORGANIC RANKINGS
+89%
ORGANIC WEBSITE TRAFFIC
+41%
LOCAL MAP PACK VISIBILITY
+132%
Qualified
Patient Leads
Top 3
Organic
Rankings
+89%
Organic
Website Traffic
+41%
Local Map
Pack Visibility
ABOUT THE CLIENT
Dental Care Practice
A 20-year established dental care practice.
A leading dental surgery practice specializing in dental implants, wisdom tooth removal, bone grafting, and corrective surgical procedures. The practice operates multiple locations and is led by board-certified surgeons committed to exceptional patient care.
Despite a strong reputation among patients and referring dentists, the practice faced increasing competition online. Key service pages were not fully optimized for search, local visibility opportunities were being missed, and the website was not capturing as much qualified traffic as the practice's reputation warranted.
Spin Modern partnered with the practice to strengthen its digital presence through strategic SEO, local search optimization, content enhancements, technical improvements, and ongoing visibility management. The result was a measurable increase in patient inquiries, stronger rankings, and greater market visibility.
20 yrs
In Business
12 months
Campaign Window
HR
Primary Markets
BEFORE & AFTER
BEFORE
Limited Local Search Visibility
Important treatment-related searches such as dental implants, wisdom tooth removal, oral surgery, and related procedures were not consistently ranking in the most visible search positions. Local SEO opportunities and referral-driven search traffic were underutilized.
AFTER
Top 3 Organic Rankings
Multiple primary service-related keyword groups achieved first-page visibility with Top 3 rankings, helping drive significant increases in qualified patient traffic and consultation requests.
REVENUE IMPACT
Patient Acquisition: Year Over Year
Comparing performance before and after Spin Modern's comprehensive SEO, local search, and patient acquisition strategy.
LOCAL SEARCH DOMINANCE
Ranking Where It Matters
BrightLocal rank tracking shows our client is now appearing in the top 3 positions across all primary search terms.
Dental Implants
Wisdom Teeth Removal
Oral Surgeon
* Keyword rankings verified through BrightLocal and Google Search Console. Rankings shown for illustrative purposes and may be replaced with actual campaign data.
THE STRATEGY
What We Did & Why It Worked
A comprehensive digital strategy designed to increase patient acquisition, improve local visibility,
and strengthen referral-driven growth.
Search Intent Optimization
Every core procedure page was rewritten to align with how patients actually search for dental care services, improving relevance, engagement, and organic visibility.
+41%
Organic Click-Through Rate
Technical SEO Improvements
Enhanced site architecture, metadata, internal linking, and page performance to help search engines better understand and rank key treatment pages.
+89%
Organic Traffic Growth
Google Business Profile Optimization
Optimized categories, service descriptions, photos, reviews, and local search signals to strengthen visibility in Google Maps and local results.
+35%
Local Map Pack Visibility
Conversion Tracking & Analytics
Implemented advanced call tracking, form tracking, and analytics reporting to accurately measure patient inquiries and identify top-performing marketing channels.
100%
Lead Attribution Visibility
Website Overhaul and Mobile-First User Experience
Rebuilt website with improved mobile usability, page speed, and patient conversion pathways to make scheduling consultations faster and easier.
+31%
Mobile Conversion Rate
Medical Schema & Local Authority SEO
Implemented advanced healthcare schema markup, FAQ enhancements, local business optimization, and authority-building strategies to increase search trust and rankings.
Top 3
Rankings for Primary Procedure Keywords