Streaming TV Advertising
TV Ads That Puts Your Business on the Big Screen.
Reach relevant audiences beyond traditional television with streaming TV advertising from Spin Modern. We plan and manage connected TV (CTV) and over-the-top (OTT) campaigns that put your video ads in front of viewers across streaming platforms, using audience targeting, strategic placements, and performance reporting to help you make more of your advertising investment.
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50%
HIGHER QUALIFIED LEAD GROWTH
Our clients see measurable pipeline growth. More than look good, we create strategies that perform and drive leads.
30+
YEARS OF MEASURABLE RESULTS
Performance across web design, SEO, and paid media, — long before digital became a buzzword.
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5-STAR REVIEWS ON GOOGLE
A track record built on results — verified by the clients who count on us to grow their business.
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Streaming TV Advertising Services Built to Perform.
We plan, launch, and manage streaming TV campaigns that connect your brand with relevant audiences across connected TV and OTT environments. From video ad placement and audience targeting to campaign optimization and reporting, we help you understand where your ads appear and how your campaigns perform.
01
STREAMING TV CAMPAIGN STRATEGY
We plan your streaming TV campaigns around your audience, service area, budget, and business objectives. Our approach considers platform availability, audience reach, placement options, and frequency to help your advertising investment work toward a clear goal.
02
CTV & OTT VIDEO AD PLACEMENT
Get your commercial in front of viewers across available streaming TV inventory. We plan and manage video ad placements across suitable connected TV and OTT environments, selecting formats and platforms based on campaign objectives and audience fit.
03
STREAMING TV AUDIENCE TARGETING
Reach viewers using available demographic, geographic, interest, and behavioral targeting options. Where supported by the platform and campaign setup, audience strategies may also incorporate retargeting and other relevant audience segments.
04
CAMPAIGN PERFORMANCE & REPORTING
Understand campaign delivery through available metrics such as impressions, reach, frequency, and video completion rates. Where suitable tracking and attribution capabilities are available, we also evaluate website activity and conversions to help connect campaign performance with broader marketing goals.
Television Has Changed.
Your Advertising Should Too.
At Spin Modern, we help businesses navigate this changing viewing landscape with streaming TV campaigns planned around their audiences, markets, and advertising goals. Rather than relying on a single placement, we evaluate suitable streaming environments to help your brand reach the right viewers.
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Streaming Audiences Are Fragmented. Your Campaign Shouldn't Be.
Your audience may watch content across multiple apps, services, and devices. A streaming TV campaign needs to account for that fragmented viewing environment while making thoughtful decisions about reach, frequency, and budget. The goal is to make streaming TV a deliberate part of your advertising mix—not simply another place to run a commercial.
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Why Streaming TV
A Flexible Way to Reach Today's TV Audiences.
Streaming TV combines video advertising with digital campaign planning and available audience-targeting capabilities. For businesses looking to build awareness, introduce an offer, or extend their reach, it can complement other advertising channels.
01
REACH VIEWERS ACROSS STREAMING PLATFORMS
Connect with audiences across eligible streaming services and connected TV environments, depending on campaign inventory and targeting availability.
02
TARGET RELEVANT AUDIENCES
We manage how often each household sees your ad, so it's frequent enough to be remembered but never so often that it becomes annoying.
03
Audience consistency across environments
Review available delivery data and use supported campaign controls to help manage how broadly and how often your ads are shown.
04
PUT VIDEO CREATIVE TO WORK
Use professionally produced or platform-compatible video creative to communicate your brand, explain your offer, and build recognition while viewers watch content.
05
MEASURE CAMPAIGN DELIVERY
Review impressions, reach, frequency, and video completion metrics. When appropriate tracking and attribution are available, evaluate additional signals that help explain how streaming advertising contributes to your marketing objectives.
What our clients say about us
With over 120 five-star reviews, Spin Modern takes pride in delivering
exceptional sales results and driving measurable success for their clients.
Questions About Streaming TV Advertising?
Start Here.
What is Streaming TV advertising?
Streaming TV advertising places video commercials within streaming content viewed through apps, smart TVs, and connected devices. Depending on the service and campaign, ads may appear before, during, or around video programming.
What is connected TV (CTV) advertising?
Connected TV advertising refers to video ads delivered to television screens connected to the internet, such as through smart TVs or streaming devices. CTV describes the viewing device or environment, while the specific advertising inventory and buying options depend on the platform.
What is OTT advertising?
OTT stands for over-the-top. OTT advertising reaches audiences through streaming content delivered over the internet rather than exclusively through traditional cable or satellite television. OTT and CTV are closely related terms, but they describe different aspects of streaming: OTT refers to content delivery, while CTV generally refers to viewing on a connected television screen.
What is the difference between streaming TV advertising and traditional TV advertising?
Traditional TV advertising commonly refers to commercials placed in broadcast or cable programming. Streaming TV advertising delivers ads through internet-based streaming services and may offer additional digital targeting and campaign reporting options, depending on the inventory and technology used.
Where can streaming TV ads appear?
Placement options depend on the campaign, inventory, and buying platform. Eligible environments may include streaming services and connected TV apps such as Hulu, Roku, and Amazon-supported streaming services. Specific placements are subject to availability and platform requirements.
Can streaming TV advertising target a local audience?
Yes, where the platform and available inventory support the required geographic targeting. Campaigns can be planned around suitable locations and service areas, making streaming TV worth considering for businesses that want to reach audiences in a defined market.
How much does a streaming TV advertising campaign cost?
Costs depend on the campaign's target audience, geographic coverage, available inventory, campaign duration, creative requirements, and media budget. We can discuss your objectives and recommend a campaign scope and budget suited to your needs.
How do you measure streaming TV advertising performance?
Available metrics may include impressions, reach, frequency, and video completion rates. Depending on the platform, tracking setup, and attribution capabilities, additional reporting may help assess website visits or conversions. The metrics used should match the campaign's objectives and what can be measured reliably.
Can streaming TV advertising work with Google Ads and Meta Ads?
Yes. Streaming TV can complement Google Ads and Meta Ads as part of a broader advertising mix. Streaming TV can help build awareness and reach viewers through video, while search and social campaigns can support other audience and conversion goals. The appropriate combination depends on your audience, budget, and objectives.